crap advertising

[anotheranon]

D., upon changing the cat litters, reports that for some insane reason the manufacturers include their coupons and other advertising materials in the bag, meaning one does not find them until changing the boxes, whereupon you really, really don't want to use them. What genius thought of this??

It has been a very long day. That half the day was in meetings only increases the Longest Day In The World sensation. Though, I notice, the days are getting noticeably shorter.

That's all I've got. I'll write something clever(ish) tomorrow...

Comments

[jlsjlsjls.livejournal.com]

Sounds like a VERY clever marketing ploy to me ... planting coupons in a place where people won't want to touch them so that the company doesn't have to shell out coupon refund money to the retailers (yet can claim that they DID try to give the customers a prezzie) :p

[anotheranon.livejournal.com]

Holy crap! See, there I went off thinking like a consumer - from the litter company's viewpoint, this is indeed an INCREDIBLE marketing plan!

I think they get a Special Hell pass, don't you?

[jlsjlsjls.livejournal.com]

I, on the other hand, have obviously been cataloguing FAR too many marketing books. :p

Yep, DEFINITELY a Special Hell pass. Business class, of course.